Embracing Every Campaign with Positivity, Persistence, and Professionalism
Leader in Focus
John Morgan, Senior Digital Director
John Morgan’s journey at Unearth reflects his commitment to excellence, resilience, and professional growth. Since joining Unearth in 2016 as an Account Executive, John has navigated the fast-paced world of public affairs with an unwavering dedication to learning and leading. He quickly adapted to the speed of political campaigns, which felt lightyears faster than the traditional marketing and advertising campaigns he worked on previously.
Within four months of working at Unearth, John’s determination and drive became evident, earning him his first promotion. Now, eight years and seven promotions later, John’s journey is a powerful example of the career growth Unearth makes possible. He has taken on ever-greater responsibilities with enthusiasm, making a mark not only with his digital expertise but also with his leadership style, which inspires those around him to approach every project with the same positivity and persistence he embodies. John particularly enjoys coaching junior team members as a pathway to individual and company success.
“John helped me grow in my role, showed me what professionalism looks like, and gave me the confidence to tackle any project with a clear mind and steady focus,” said McKenna Kane, Digital Producer at Unearth.
John aligns most with Unearth’s core value of More Reps, a principle he brings to life with each project. He believes that success isn’t just putting in more hours or effort — it is also putting in the right effort with intention and purpose. John understands that growth comes from consistently practicing the right reps, those that challenge the limits and refine skills. By focusing on the quality of each action, John helps his clients unlock their campaign superpowers. “Every campaign is an opportunity to grow, refine, and work together to craft digital strategy that will help our clients win,” he says.
Throughout his career, John has played a pivotal role in some of Unearth’s most significant wins. He was a key player in protecting California’s property tax protections under Proposition 13 by helping defeat Proposition 15 in 2020, as well as defeating three flawed rent control measures — Proposition 10 in 2018, Proposition 21 in 2020, and Proposition 33 in 2024. His digital strategy is trusted by many in the energy, biotech, housing, and construction industries.
“John’s understanding of our goals and commitment to getting results means we can trust that our message will reach, persuade, and influence our targets. We know that when John is on our team, we will get real, measurable results,” said Brooke Armour, Executive Vice President, California Business Roundtable.
John cherishes his time with his growing family — his wife, two young children, and their playful dog, Scout. Between work and family life, he stays present and savors the little moments that mean the most. Whether they’re enjoying quiet evenings at home or embarking on weekend adventures, these experiences ground him and remind him of the bigger picture. And while Scout may not be named after Unearth’s product called Scout, he adds his own unique spark to their family dynamic, always bringing a dose of joy and energy to their lives.